The corpus
Patents are mostly Google’s, with other ad tech assignees where they matter. Exhibits are from United States v. Google, the ad tech case.
Showing 3,101–3,200 of 3,531
| Identifier | Kind | What it is | Claims |
|---|---|---|---|
| US9960929B2 | patent | Environmental sensing with a | |
| US9965767B2 | patent | Attribution of demographics to | 27 |
| US9967230B2 | patent | Systems and methods for | 19 |
| US9967728B2 | patent | Device pairing | 22 |
| US9971839B1 | patent | Personalizing search queries | 17 |
| US9973830B1 | patent | Supporting video ad serving into | 14 |
| US9977892B2 | patent | Dynamically updating captcha | 20 |
| US9978238B2 | patent | Visitor options at an entryway to a | |
| US9984130B2 | patent | Batch -optimized render and fetch architecture utilizing a virtual clock | 11 |
| US9984159B1 | patent | Providing information about | 19 |
| US9992537B2 | patent | Real - time tracking collection for | 17 |
| US9996509B1 | patent | System for creating managing and | 13 |
| US9996691B1 | patent | Using signals from developer | 23 |
| WO2004079490A2 | patent | Vouching an authorized copy | |
| WO2006116304A2 | patent | no title in the scan | |
| WO2007027469A2 | patent | Mobile sitemaps | |
| WO2007090064A2 | patent | Displaying facts on a linear graph | |
| WO2007117407A1 | patent | Allocating and monetizing advertising space in offline media through online usage | |
| WO2007130547A2 | patent | Remote module syndication system and method | |
| WO2008030670A1 | patent | no title in the scan | |
| WO2008033832A2 | patent | no title in the scan | |
| WO2008064277A1 | patent | no title in the scan | |
| WO2008151076A1 | patent | Flexible revenue sharing and referral bounty system | |
| WO2010088475A2 | patent | s ADVERTISEMENT SLOT ALLOCATION | |
| WO2011011507A2 | patent | Explicit online advertising exposure terms | |
| WO2012040113A2 | patent | no title in the scan | |
| WO2012162032A2 | patent | Mixing first and second price bids in an auction | |
| WO2013130967A1 | patent | (12) INTERNATIONAL APPLICATION PUBLISHED UNDER THE PATENT COOPERATION TREATY (PCT) (19) World Intellectual Property = Organization QO A LAA A Internat | |
| WO2013151791A1 | patent | (12) INTERNATIONAL APPLICATION PUBLISHED UNDER THE PATENT COOPERATION TREATY (PCT) (19) World Intellectual Property = Organization IMO A International | |
| WO2013169476A2 | patent | Selection features for image content | |
| WO2013173802A1 | patent | Systems and methods for crawling and indexing content | |
| WO2013173806A2 | patent | Systems and methods for determining a likelihood that an entity is an author of ori- | |
| WO2013184310A1 | patent | Methods and systems for attributing changes in an advertising metric of interest to | |
| WO2013192379A1 | patent | s CONTENT CATEGORY MANAGEMENT SYSTEMS AND METHODS | |
| WO2014004489A1 | patent | (12) INTERNATIONAL APPLICATION PUBLISHED UNDER THE PATENT COOPERATION TREATY (PCT) (19) World Intellectual Property = Organization IMO A International | |
| WO2014062599A1 | patent | Click late content serving | |
| WO2014062916A1 | patent | Determining a price for content | |
| WO2014070271A1 | patent | Composite bidding system | |
| WO2014077828A1 | patent | Categorizing content selections | |
| WO2014081698A2 | patent | Delegate authorization in cloud-based storage system | |
| WO2014137366A1 | patent | (12) INTERNATIONAL APPLICATION PUBLISHED UNDER THE PATENT COOPERATION TREATY (PCT) (19) World Intellectual Property = Organization UNO AIA A Internati | |
| WO2015005950A1 | patent | Determining whether to send a call-out to a bidder in an online content auction | |
| WO2015061307A1 | patent | Identity application programming interface | |
| WO2015187254A1 | patent | Segment-based floors for use in online ad auctioning techniques | |
| WO2016044054A1 | patent | Distributing content following conversion | |
| WO2016044152A1 | patent | Determining to provide content based on location of the content | |
| WO2016156513A1 | patent | Online advertisements | |
| WO2016200489A1 | patent | Computer-implemented method and system for assigning yield and revenue values to | |
| WO2017007596A1 | patent | Wake up to a cast alarm or an alarm plus content prompt | |
| WO2017048496A1 | patent | Systems and methods for automatically managing placement of content slots in an | |
| WO2017123348A1 | patent | Explicit and implicit TV and movie viewing availability reminders | |
| WO2017132142A1 | patent | Media program moments guide | |
| WO2018217635A1 | patent | no title in the scan | |
| WO2020019483A1 | patent | no title in the scan | |
| WO2021053646A1 | patent | Detection of presence of malicious tools on mobile devices | |
| WO2021053647A1 | patent | Detection of use of malicious tools on mobile devices | |
| WO2021105751A1 | patent | Occlusion of virtual content in extended reality | |
| WO2023069757A1 | patent | no title in the scan | |
| WO2023154058A1 | patent | no title in the scan | |
| WO2024030201A1 | patent | no title in the scan | |
| WO2024124067A1 | patent | Marketplace for physical assets linked with digital assets | |
| WO2024191409A1 | patent | Resource-efficient delivery of relevant content | |
| WO2024205601A1 | patent | Cross-device calling | |
| WO2024220616A1 | patent | 01) (US). O. Box 1022, Minneapolis, Minnesota 55440-1022 (22) International Filing Date: (US). 2024) (81) Designated States (unless otherwise indicate | |
| WO2025023994A1 | patent | Optimizing hierarchical queries for digital content estimation | |
| WO2025106133A1 | patent | no title in the scan | |
| IAB-ABC-SpidersBots-BestPractices-2019 | standard | IAB/ABC International Spiders & Bots List The following “best practices” are to be used as a guide when implementing the IAB’s Spiders and Bots list. These are not requirements, but recommen | |
| IAB-ABC-SpidersBots-BestPractices-2021 | standard | IAB/ABC International Spiders & Bots List The following “best practices” are to be used as a guide when implementing the IAB’s Spiders and Bots list. These are not requirements, but recommen | |
| IAB-AdCOM-1.0 | standard | About the IAB Technology Lab Established in 2014, the IAB Technology Laboratory (Tech Lab) is a non-profit consortium that engages a member community globally to develop foundational technol | |
| IAB-AdCOM-OMSDK-Support | standard | OpenRTB Advisory for Open Measurement SDK This document advises OpenRTB buy-side implementers (DSPs, buyers) how to read signals from sellers indicating the presence of IAB Tech Lab's new vi | |
| IAB-Audience-Reach-Guidelines-2013 | standard | Audience Reach Measurement Guidelines Version 2.0 — Updated August 2013 Media Rating Council (MRC) Interactive Advertising Bureau (IAB) IAB Audience Reach Measurement Guidelines V2.0 — Updat | |
| IAB-Click-Measurement-Guidelines-2009 | standard | Interactive Advertising Bureau Click Measurement Guidelines Version 1.0—Final Release May 12, 2009 IAB Click Measurement Guidelines Introduction These guidelines are meant to establish the m | |
| IAB-MRAID-3.0 | standard | Mobile Rich Media Ad Interface Definition (MRAID) V ERSION 3.0 Mobile Rich Media Ad Interface Definition (MRAID) Version 3.0 MRAID Version 3.0 (MRAID 3.0) has important new features to impro | |
| IAB-MRAID-3.0-BestPractices | standard | MRAID 3.0 Best Practices Guide June 21, 2018 Executive Summary MRAID, or “Mobile Rich Media Ad Interface Definitions,” is the common API (Application Programming Interface) for mobile rich m | |
| IAB-MRC-Attention-Guidelines-2025 | standard | IAB and MRC Attention Measurement Guidelines FINAL Version 1.0 Published November 2025 IAB and MRC Attention Measurement Guidelines - Version 1.0 Introduction Consistent and accurate measur | |
| IAB-MRC-Augmented-Reality-Guidelines-2024 | standard | Augmented Reality (AR) Advertising Measurement Guidelines 1.0 Augmented Reality (AR) Advertising Measurement Guidelines 1.0 The growing adoption of AR advertising lacks standardized measurem | |
| IAB-MRC-Conduct-of-Ad-Verification-2012 | standard | Guidelines for the Conduct of Ad Verification February 14, 2012 Media Rating Council (MRC) Interactive Advertising Bureau (IAB) Guidelines for the Conduct of Ad Verification Final – Version | |
| IAB-MRC-Desktop-Display-Impression-2017 | standard | Interactive Advertising Bureau Technology Laboratory Media Rating Council Desktop Display Impression Measurement Guidelines Version 7.1 MMTF Final Version 1.1 October 2017 | |
| IAB-MRC-Digital-Video-Impression-2018 | standard | Interactive Advertising Bureau Technology Laboratory Media Rating Council Digital Video Impression Measurement Guidelines Formerly titled Broadband Video Commercial Measurement Guidelines Ve | |
| IAB-MRC-Mobile-In-App-Measurement-2017 | standard | Interactive Advertising Bureau Technology Laboratory Mobile Marketing Association Media Rating Council Mobile Application Advertising Measurement Guidelines Version 3.0 MMTF Final Version 1. | |
| IAB-MRC-Mobile-Web-Measurement-2017 | standard | Interactive Advertising Bureau Technology Laboratory Mobile Marketing Association Media Rating Council Mobile Web Advertising Measurement Guidelines Adapted from IAB (US) Impression Measurem | |
| IAB-MRC-Retail-Media-Guidelines-2024 | standard | IAB/MRC Retail Media Measurement Guidelines UNDERSTANDINGMRC MRCMeasurement MEASUREMENTStandards STANDARDS AND BUSINESS REQUIREMENTS Understanding and Business Requirements for FORRetail RET | |
| IAB-Measurement-Map-Video | standard | MEASUREMENT MAP: VIDEO INTRODUCTION Measurement is central to powering the digital advertising ecosystem. Measurement systems generate metrics that are currency for buying and selling advert | |
| IAB-Native-Ads-1.2 | standard | The Native Ads sub-committee of the IAB OpenRTB Project assembled in May 2014 to develop a new supplementary API specification for companies interested in an open protocol for the automated | |
| IAB-OM-JSClients | standard | This repository contains the client JavaScript code of Open Measurement SDK, also known as OM SDK JS. It has two primary components: OMID JS Verification Client (omid-verification-client-v1. | |
| IAB-OMSDK-OMID-API-1.4 | standard | Open Measurement SDK OMID API Version 1.4 | October 2023 Executive Summary The Open Measurement Software Development Kit (OM SDK) is designed to facilitate third party viewability and verifi | |
| IAB-OMSDK-OMID-API-1.5 | standard | Open Measurement SDK OMID API Version 1.5 | June 2024 Executive Summary The Open Measurement Interface Definition (OMID) API is designed to facilitate third party viewability and verificatio | |
| IAB-OMSDK-Onboarding-NativeApp-1.4 | standard | Open Measurement SDK Native-App Onboarding Guide for Integration Partners Version 1.4 | September 2022 copyright © 2022 IAB Technology Laboratory OM SDK Native-App Onboarding Guide | |
| IAB-OMSDK-WebVideo-Onboarding | standard | Open Measurement SDK for Web Video Onboarding Guide for Integration Partners Version 1.5 | July 2024 copyright © 2024 IAB Technology Laboratory OM SDK for Web Video Integrator Onboarding Gui | |
| IAB-OpenRTB-2.2.1 | standard | RTB Project OpenRTB API Specification Version 2.2.1 July 2016 Introduction The RTB Project, formerly known as the OpenRTB Consortium, assembled in November 2010 to develop a new API specific | |
| IAB-OpenRTB-2.3.1 | standard | RTB Project OpenRTB API Specification Version 2.3.1 November 2014 Revised June 2015 OpenRTB API Specification Version 2.3.1 Introduction The RTB Project, formerly known as the OpenRTB Consor | |
| IAB-OpenRTB-2.4 | standard | RTB Project OpenRTB API Specification Version 2.4 FINAL DRAFT March 2016 OpenRTB API Specification Version 2.4 Introduction The RTB Project, formerly known as the OpenRTB Consortium, assembl | |
| IAB-OpenRTB-2.5 | standard | Real Time Bidding (RTB) Project OpenRTB API Specification Version 2.5 FINAL December 2016 © 2016 IAB Technology Laboratory OpenRTB API Specification Version 2.5 Introduction The RTB Project, | |
| IAB-OpenRTB-2.6 | standard | About the IAB Tech Lab <a name="techlab"</a The IAB Technology Laboratory is a nonprofit research and development consortium charged with producing and helping companies implement global ind | |
| IAB-OpenRTB-2.6-Implementation | standard | no title in the scan | |
| IAB-OpenRTB-2.6-PDF | standard | NEW FEATURES HAVE BEEN RELEASED. The latest version of the specification can be found in the 2.x GitHub repository located here: InteractiveAdvertisingBureau/openrtb2.x OpenRTB Version 2.6 R | |
| IAB-OpenRTB-3.0 | standard | About the IAB Technology Lab The IAB Technology Laboratory is a nonprofit research and development consortium charged with producing and helping companies implement global industry technical | |
| IAB-SafeFrame-1.1 | standard | SAFEFRAME V ERSION 1.1 D RAFT Released: August 2014 This document has been developed by the IAB Ad Technology Council The SafeFrame specification was created by a working group of volunteers | |
| IAB-SafeFrame-2.0-Draft | standard | SafeFrame 2.0 Enabling safe, rich ad interaction without direct access to the webpage Draft for Public Comment: July 29, 2020 – September 28, 2020 (60 days) This document has been developed | |
| IAB-SupplyChain-Object-1.0 | standard | As part of a broader effort to eliminate the ability to profit from invalid traffic, ad fraud, and counterfeit inventory in the open digital advertising ecosystem, the SupplyChain object ena |