The corpus
Patents are mostly Google’s, with other ad tech assignees where they matter. Exhibits are from United States v. Google, the ad tech case.
Showing 1–43 of 43
| Identifier | Kind | What it is |
|---|---|---|
| BetterAds-Standards | docs | The Coalition’s Better Ads Standards identify the ad experiences that fall beneath a threshold of consumer acceptability and are most likely to drive consumers to install ad blockers. More t |
| GPT-adsense-attributes | docs | The table outlines AdSense attributes that can be modified using googletag.PubAdsService.set or googletag.Slot.set methods, enabling publishers to override server-side settings. These attrib |
| GPT-common-implementation-mistakes | docs | Avoiding Common Implementation Mistakes Avoid unofficial copies of GPT JavaScript libraries, always access them from an official Google domain. Utilize googletag.cmd.push to queue functions |
| GPT-guides-ad-best-practices | docs | Prioritize loading above-the-fold ad slots first to maximize viewability and minimize impact on initial page load. Utilize lazy loading for below-the-fold ads to optimize page performance by |
| GPT-guides-ad-sizes | docs | Ad slots must define eligible ad sizes, which can be fixed, multi-size, fluid, or responsive to the viewport. Fixed-size ads require a defined <div element to prevent layout shifts, while mu |
| GPT-guides-config-migration | docs | This guide provides examples for migrating from legacy configuration methods to the new Google Publisher Tag (GPT) library setConfig and getConfig APIs. The setConfig and getConfig APIs prov |
| GPT-guides-content-security-policy | docs | Integrate with a Content Security Policy Content Security Policy (CSP) secures your webpage by controlling resource loading and execution, and Google Publisher Tag (GPT) supports strict CSP |
| GPT-guides-control-ad-loading | docs | Google Publisher Tag (GPT) allows you to separate ad slot registration and ad content loading for more control, useful for scenarios like consent management or user-triggered ad requests. di |
| GPT-guides-cross-origin-embedder-policy | docs | Google Publisher Tag (GPT) currently doesn't support pages using Cross-Origin-Embedder-Policy (COEP) due to restrictions on cross-origin embedding. Publishers affected by Chrome's SharedArra |
| GPT-guides-general-best-practices | docs | Always load the Google Publisher Tag (GPT) library from an official source to ensure compatibility and access to the latest features. Avoid serving cached or unofficial versions of GPT to pr |
| GPT-guides-get-started | docs | Get Started with Google Publisher Tag Google Publisher Tag (GPT) is an ad tagging library for Google Ad Manager that dynamically builds ad requests. GPT uses key details like ad unit code, s |
| GPT-guides-key-value-targeting | docs | Key-values offer granular ad targeting beyond ad units, enhancing ad relevance by enabling specific criteria like age or interests for ad delivery. Slot-level targeting allows customization |
| GPT-guides-learn-basics | docs | The following guide expands on displaying a test ad, and introduces more basic concepts to make the most of the Google Publisher Tag (GPT) library. These concepts include: Start by loading a |
| GPT-guides-minimize-layout-shift | docs | Unexpected layout shifts caused by ads negatively impact user experience and usability. Layout shifts primarily occur when ads are fetched and rendered, potentially displacing existing conte |
| GPT-guides-monitor-performance | docs | Prioritize website and ad performance to enhance user experience and business outcomes, focusing on Google Publisher Tag integration and its overall impact. Establish a performance baseline |
| GPT-guides-passback-tags | docs | Google Publisher Tag (GPT) enables the creation of passback tags, which allow a third-party ad server to ultimately fill an ad request with an ad from your Google Ad Manager network. Passbac |
| GPT-guides-publisher-console | docs | You can use the Google Publisher Console to inspect ad delivery on pages that use the Google Publisher Tag (GPT) library. You can use this feature to troubleshoot ad loading issues and optim |
| GPT-guides-publisher-console-messages | docs | Google Publisher Console messages This page lists Google Publisher Tag (GPT) error and warning messages to help publishers understand and resolve ad serving issues on their websites. The err |
| GPT-guides-use-typescript | docs | TypeScript and Google Publisher Tags TypeScript is a strongly typed, object-oriented programming language that compiles to JavaScript. TypeScript is a superset of JavaScript, and supports al |
| GPT-reference | docs | The Google Publisher Tag (GPT) API enables web developers to define ad slots, display ads, manage ad behavior, and configure page-level settings for ad delivery using methods and events. The |
| GPT-release-notes | docs | Google Publisher Tag (GPT) has undergone numerous updates, enhancing ad serving, privacy, and performance. GPT now supports features like lazy loading, interstitial ads, and publisher-provid |
| GPT-sample-builder | docs | The Google Publisher Tag (GPT) sample builder is a tool for creating custom, interactive GPT test pages. For more information, see the Overview section. The GPT sample builder is a tool for |
| GPT-samples | docs | This section contains a collection of examples and related resources for the Google Publisher Tag (GPT) library. Much of the content in this section can also be found in our GitHub repositor |
| GPT-samples-ad-sizes | docs | This example demonstrates various ways of specifying which ad sizes are eligible to serve to an ad slot using the Google Publisher Tag library. Learn more about the available options in the |
| GPT-samples-collapse-empty-ad-slots | docs | By default, ad slots which are not filled are left visible, which may result in blank space on your page. If you know ahead of time that one or more ad slots on your page are unlikely to get |
| GPT-samples-control-sra-batching | docs | The Google Publisher Tag (GPT) library's Single Request Architecture (SRA) mode batches multiple ad slots into a single ad request. This provides performance benefits, but is also necessary |
| GPT-samples-display-anchor-ad | docs | This example displays an anchor ad using the Google Publisher Tag (GPT) library. Learn more about anchor ads in the Google Ad Manager help center. You can display a demo anchor ad on any pag |
| GPT-samples-display-limited-ad | docs | This is an example of using the Google Publisher Tag (GPT) library to request and render a limited ad. Limited ads provide publishers a way to serve ads in the absence of consent for the use |
| GPT-samples-display-test-ad | docs | This example displays a test ad using the Google Publisher Tag library. See Get Started with Google Publisher Tags to learn more about how this sample works. [[["Easy to understand","easyToU |
| GPT-samples-display-web-interstitial-ad | docs | This example demonstrates how to display a web interstitial ad using the Google Publisher Tag (GPT) library. Web interstitials are GPT-managed, full-page ads that appear in response to user |
| GPT-samples-event-based-requests | docs | You can request ads based on events using the Google Publisher Tag library. In the example below, a new ad is not requested or rendered until the user clicks a button. [[["Easy to understand |
| GPT-samples-lazy-loading | docs | Lazy loading enables pages to load faster, reduces resource consumption and contention, and improves viewability rate by pausing the requesting and rendering of ads until they approach the u |
| GPT-samples-refresh | docs | You can use the refresh functionality of the Google Publisher Tag (GPT) library to dynamically reload ads without having to refresh the entire contents of your page. In order to implement th |
| GPT-support-browser-support | docs | The Google Publisher Tag (GPT) library is validated against the latest versions of Apple Safari, Google Chrome, Microsoft Edge, and Mozilla Firefox and commits to supporting all versions off |
| GPT-support-feedback-questions | docs | This page provides guidance on submitting feedback or questions regarding Google Ad Manager and Google Publisher Tag. For Google Ad Manager, consult the help center, community forum, or cont |
| GPT-versions | docs | The document provides a historical record of Google Publisher Tag (GPT) library releases and their rollout dates. GPT version numbers are embedded within the pubadsimpl.js file name and foll |
| Prebid-First-Party-Data | docs | --- layout: pagev2 title: Prebid.js First Party Data description: First Party Data - Prebid.js sidebarType: 1 --- Prebid allows publishers to supply attributes related to their content and u |
| Prebid-GPT-Integration | docs | --- layout: example title: Basic Example leftnavoverride: Examples description: Basic Prebid.js Example sidebarType: 1 about: - This example demonstrates asynchronous Prebid.js integration w |
| Prebid-Getting-Started | docs | --- layout: pagev2 title: Getting Started for Developers description: Dev docs for getting started with Prebid.js for header bidding sidebarType: 1 --- Getting Started for Developers To run |
| Prebid-Header-Bidding | docs | --- layout: pagev2 title: Introduction to Prebid description: An overview of Prebid org and products sidebarType: 0 --- Prebid is the leading header bidding solution. It is free and fully op |
| Prebid-Price-Floors | docs | --- layout: pagev2 pagetype: module title: Module - Price Floors description: Configure and enforce minimum bids. modulecode : priceFloors displayname : Price Floors enabledownload : true si |
| Prebid-Server-Overview | docs | --- layout: pagev2 title: Prebid Server Overview description: Prebid Server Overview sidebarType: 5 --- Prebid Server Overview {:.notoc} Prebid Server is an open-source solution for server-t |
| Prebid-User-Ids | docs | --- layout: pagev2 pagetype: module title: Module - User ID description: Vendor-specific user ID sub-modules are available to support a range of identification approaches. modulecode : userI |