The corpus
Patents are mostly Google’s, with other ad tech assignees where they matter. Exhibits are from United States v. Google, the ad tech case.
Subject
Any subject
auctions 74CPM and bids 79anti-fraud 72invalid traffic 52
Subjects are assigned where the corpus build could tell reliably; most patents carry none, so these counts are a way in, not a complete index.
Showing 801–900 of 3,123
| Identifier | Kind | Title | Claims |
|---|---|---|---|
| US20150039445A1 | patent | Providing advertising | |
| US20150113385A1 | patent | Method for signaling whethera | |
| US20150120015A1 | patent | Automated handling of a package delivery ata smart-home | |
| US20150120596A1 | patent | Routing optimization for package | |
| US20150120598A1 | patent | Tracking of a package delivery to a smarthome | |
| US20150139482A1 | patent | (57) According to one aspect, embodiments of the invention pro vide a system and method for utilizing the effort expended by a user in responding to a | 19 |
| US20150154610A1 | patent | Detecting potentially false | |
| US20150154613A1 | patent | Competitor analytics | 20 |
| US20150154632A1 | patent | Determining anumber of | |
| US20150156030A1 | patent | Handling specific visitor behavior | |
| US20150156214A1 | patent | Detection and prevention of online | 20 |
| US20150161175A1 | patent | Alternative image queries | 31 |
| US20150161267A1 | patent | Deduplication insearch results | 18 |
| US20150178281A1 | patent | Determining whether a user has | 18 |
| US20150178777A1 | patent | Informational and advertiser links | |
| US20150193819A1 | patent | Targeting content to meeting | |
| US20150199357A1 | patent | Methods, systems, and apparatus, including computer pro grams encoded on a computer storage medium, for selecting primary resources. In one aspect, a | 25 |
| US20150205633A1 | patent | Task management in | 20 |
| US20150213484A1 | patent | Systemand method fortracking | 18 |
| US20150262186A1 | patent | Pricing content items in groups | 20 |
| US20150262221A1 | patent | Linking offline actions with online activities | 20 |
| US20150262232A1 | patent | Serving an advertisement | 20 |
| US20150278853A1 | patent | Systemand method for identifying | 27 |
| US20150287047A1 | patent | Extracting information from | 20 |
| US20150310502A1 | patent | Systems and methods for selecting, | 17 |
| US20150317678A1 | patent | Systems and methods for selecting | |
| US20150317697A1 | patent | Automatic bid generation | 13 |
| US20150339702A1 | patent | Integrated medaplanning and buying | 37 |
| US20150339704A1 | patent | Valuing online content served to | 24 |
| US20150348139A1 | patent | (57) An advertiser specifies a conversion-based bid for a conver | 20 |
| US20150363793A1 | patent | Systems and methods for collecting and using retail item inspection data are provided. Consumer inspection data for a retail item (e.g., a product or | 20 |
| US20150363842A1 | patent | Price-competitiveness analysis | 20 |
| US20150371285A1 | patent | Choosing allocations and prices in position auctions | 21 |
| US20160027041A1 | patent | System, method and computer programi product for fractional attribution using online advertising information | 20 |
| US20160034945A1 | patent | Slce competitor impression penetration byusertype and ad format | 21 |
| US20160034948A1 | patent | Systemand method for fractional | 20 |
| US20160036939A1 | patent | Selecting content for | 20 |
| US20160048662A1 | patent | Computerized captcha systems using a direct connection with user computing device | 20 |
| US20160050129A1 | patent | Performance assessment based on | 20 |
| US20160062950A1 | patent | Systems and methods for anomaly | 20 |
| US20160078497A1 | patent | Setting allocations and prices in | 20 |
| US20160080405A1 | patent | Detecting anomalous interaction | 22 |
| US20160092927A1 | patent | Online resource serving to a traveling user | |
| US20160125453A1 | patent | Advertisement viewability | 20 |
| US20160132863A1 | patent | Text message payment | 23 |
| US20160180374A1 | patent | Viewable impressions system | |
| US20160197931A1 | patent | Usinga file whitelist | 7 |
| US20160217499A1 | patent | Processing content requests | 18 |
| US20160219332A1 | patent | Verification of ad impressions in useradaptive multimedia delvery framework | |
| US20160225068A1 | patent | Subsidized reserve online auction | 20 |
| US20160239881A1 | patent | A system including a memory device storing data specifying a resource distribution arrangement between a web property host and an entity; and one or m | 20 |
| US20160299983A1 | patent | Programmable search engines | 20 |
| US20160321692A1 | patent | Identifying similar online activity | 20 |
| US20160364766A1 | patent | Allocation of content inventory units | 11 |
| US20170004542A1 | patent | Method and system for providing | 20 |
| US20170024775A1 | patent | Valuing distribution data | 18 |
| US20170046046A1 | patent | Presentation of content based on utility | |
| US20170085672A1 | patent | Commercial-interest weighted | |
| US20170103430A1 | patent | Responsive advertisement formats | 20 |
| US20170124591A1 | patent | Identifying contextual keywords | 17 |
| US20170132659A1 | patent | Potential revenue of video views | |
| US20170132688A1 | patent | Pricing product recommendations | 21 |
| US20170180229A1 | patent | Systems and methods for latency | |
| US20170200321A1 | patent | Reputation systems in ride share platforms | 20 |
| US20170213243A1 | patent | Media content advertisement | 28 |
| US20170214954A1 | patent | Media program moments guide | 20 |
| US20170228794A1 | patent | Online advertising e-cpm goal with improved fill rate | |
| US20170237801A1 | patent | Device configuration -based | |
| US20170249664A1 | patent | Methods and apparatus for | |
| US20170300201A1 | patent | Content viewability based on user | 21 |
| US20170310608A1 | patent | System for allocating sensor | |
| US20170316467A1 | patent | System and methods for | 26 |
| US20170318339A1 | patent | System and method for universal , player - independent measurement | |
| US20170330219A1 | patent | Competitor - specific bid | 19 |
| US20170357654A1 | patent | Determine using audioage andofvideo matching to content | 17 |
| US20180011942A1 | patent | Url shortening | 20 |
| US20180027085A1 | patent | Systems, devices , articles and | 34 |
| US20180046940A1 | patent | Optimized machine learning system | 17 |
| US20180107641A1 | patent | Detecting compatible layouts for | 23 |
| US20180203573A1 | patent | Parameterizing network communication paths | 20 |
| US20180211311A1 | patent | Replacement of content items | |
| US20180218369A1 | patent | Detecting fraudulent data | 20 |
| US20180218389A1 | patent | Collection and application of | 18 |
| US20180232371A1 | patent | Retargeting in a search | 20 |
| US20180253757A1 | patent | System and method of data | |
| US20180285922A1 | patent | Suggesting category changes to | 20 |
| US20180285937A1 | patent | Content item configuration | 20 |
| US20180288461A1 | patent | Web analytics for video level | |
| US20180300768A1 | patent | Automatic bid generation | |
| US20180308123A1 | patent | System and method for fractional attribution utilizing aggregated | 20 |
| US20180322536A1 | patent | Resource utilization based cross | |
| US20180330378A1 | patent | Fraudulent payment detection system | 19 |
| US20180357309A1 | patent | Balance modifications of output | |
| US20180357310A1 | patent | Validate modification of audio -based computer program | 20 |
| US20190005528A1 | patent | Method and system for automatic | |
| US20190012302A1 | patent | Based annotations of textual segments on user feedback | 24 |
| US20190012681A1 | patent | Determining viewability of | 12 |
| US20190065957A1 | patent | Distance metric learning using proxies | 15 |
| US20190080246A1 | patent | Systems and methods for | 20 |
| US20190087764A1 | patent | Publisher system andquality method for assessing | 20 |