US20170024775A1
патент
Methods, systems, and apparatus, including computer pro grams encoded on computer storage media, for valuing distribution data. One of the methods includes receiving first information describing a desired market. The method includes receiving second information describing a group of users. The method includes receiving third information describing a competitive environment. The method includes determining a first measure of monetary value associated with providing content items to the group of users without using the second information. The method includes deter mining a second measure of monetary value associated with roviding content items to the group of users using the
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