AdTechAnswers

The corpus

Patents are mostly Google’s, with other ad tech assignees where they matter. Exhibits are from United States v. Google, the ad tech case.

Subject Any subject auctions 74CPM and bids 79anti-fraud 72invalid traffic 52 Subjects are assigned where the corpus build could tell reliably; most patents carry none, so these counts are a way in, not a complete index.

Showing 2,101–2,200 of 3,123

Identifier Kind Title Claims
US8271325B2 patent Adjusting bids based on predicted 15
US8271328 patent User-based advertisement 19
US8271886 patent Systemand method for expanding target inventory according to browser-login mappng 12
US8275138 patent Dynamic acoustic rendering 8
US8275404B2 patent Managing and monitoring 15
US8280683 patent Probabilistic framework for the 13
US8280861B1 patent Identifying duplicate electronic 13
US8285737B1 patent Selecting content for publication 9
US8290928B1 patent Generating sitemap where last 3
US8291341B2 patent Accelerated panning user interface 23
US8294723B2 patent Hardware-accelerated graphics 21
US8296283B2 patent Dht-based distributed file system for simultaneous useby millions of 13
US8296643B1 patent Running multiple web page 19
US8301491B2 patent Item reservation 9
US8301499 patent Product-based advertising 25
US8301656B2 patent A search engine may perform a search for a user search query over a number of possible search categories. For example, the search query may be perform 13
US8301684B2 patent User challenge using information 9
US8302000 patent Enlarging documentelements 2
US8302030 patent Management of multiple
US8302120 patent Methods and apparatus to monitor advertisement exposure 17
US8307006 patent Methods and apparatus to obtain 22
US8312014 patent Lateral search 8
US8315423B1 patent Providing information in an 23
US8315908 patent Generating a proposed bid 5
US8316019B1 patent Personalized query suggestions o 3
US8316078B2 patent Inter-domain communication 23
US8316315 patent Automatically generated 21
US8320707B2 patent Systemand method for use of 20
US8321201B1 patent Identifying asynonym with n-gram agreement for a query phrase 45
US8321269B2 patent Click method for performing real-time fraud detection, prevention
US8321684 patent Digital process and arrangement for authenticating auser ofa telecommunications or data network 2
US8321791B2 patent Indicatingwebsite reputations 11
US8326637 patent Systemand method for processing 25
US8332512B1 patent Method and system for selecting 24
US8332878B2 patent User scriptable server initiated 13
US8332937B1 patent Access using images 1
US8339363 patent Sensor-initiated exchange of 12
US8340449B1 patent Three-dimensional wavelet based video fngerprinting
US8340691B1 patent Confirming avenue of user location 19
US8341169B2 patent Open profile content 16
US8346607B1 patent Automatic adjustment of 11
US8346709B2 patent Determining conversion probability using session metrics 15
US8356097B2 patent Computer program product and 1
US8356247B2 patent A system and method for controlling of rendering of content via electronic networks, whereby content is rendered at a content page only when and to th 32
US8359313B2 patent Extensible customivariables for tracking user traffic 17
US8364682B1 patent Identifier mapping from joined data 14
US8364686B1 patent A near-duplicate component includes a fingerprint creation component and a similarity detection component. The finger print creation component receive 53
US8364709B1 patent Determiningword boundary likelihoods in potentially 22
US8368705B2 patent Web-based graphics rendering 18
US8370062B1 patent In general, the Subject matter described in this specification can be embodied in methods, systems, and program products for Switching between locatio 20
US8370197 patent Controlling the serving of 28
US8370489 patent Methods and apparatus to determine impressions using distributed demographc information 58
US8374935B1 patent Advertisement customization 38
US8375118 patent Smart home device management 20
US8380503 patent Systemand method for generating 13
US8380563B2 patent Using previous user search query to target advertisements 2
US8380798B2 patent Status message de-duplication 11
US8381272B1 patent Systemis and methods for strengtheningweb credentials 16
US8386314 patent Online ad detection and ad 22
US8386386 patent Phone usage patternas credit card 20
US8386398B1 patent Campaign goal pricing 14
US8386509 patent Method and system for associating 1
US8391618 patent Semantic image classification and search 32
US8392241B2 patent Publisherad review 27
US8392246B2 patent Advertiserad review 17
US8392986B1 patent Evaluating text-based access 30
US8396969B1 patent Domain name buckets in a hosted storage system 17
US8397275B1 patent Time-varying sequenced image 33
US8401897B1 patent Systemand method of displaying aids based on location 48
US8402011B1 patent Systemand method for managing 19
US8402033B1 patent Phrase extraction using subphrase 27
US8402379 patent elements may be determined for a user interface display, each 7
US8407090B2 patent Dynamic reassignment of advertisement placements to 14
US8407091B2 patent Optimizing placement and delivery 27
US8407231B2 patent Document scoring based on 5
US8407665B1 patent Rendering contextual related 23
US8412575 patent Determining and/or managing offers such asbids for advertising 24
US8412683 patent Systems and methods for
US8413070 patent Declarative resizeable list in electronic form 20
US8416981B2 patent Systemand method for displaying 11
US8417557B2 patent Method and apparatus for
US8417654B1 patent A model refinement system refines initial split rules that define an initial decision tree to generate final split-rules. The model refinement refines 21
US8417791B1 patent Hosted calling service 22
US8423392B2 patent Trusted participants of social 15
US8423405B1 patent Advertisement selection 19
US8423406 patent Determining advertising 28
US8423408 patent Dynamic advertising content 22
US8423885B1 patent Updating search engine document index based on calculated age of 19
US8428758 patent Dynamicaudio ducking 34
US8429012B2 patent Using estimated ad qualities forad filtering, ranking and promotion 22
US8429014B2 patent Method and system for providing 20
US8429103B1 patent Native machine learning service 24
US8429243B1 patent Webanalytics event tracking 15
US8429266 patent System for measuring audience of 4
US8433512B1 patent Enhanced identification of 12
US8433611B2 patent Selection of advertisements for placement with content 30
US8433997B1 patent Efficient portable document 22
US8438080B1 patent Learning characteristics for 15
US8438184 patent Uniquely identifyinga network-connected entity 12
US8438469B1 patent Embedded review and rating 12