US9066122B1 Patents
A method, executed on a processor, for serving a video con tent segment at an online resource includes receiving a request for a video content segment having one or more playback features; identifying, by the processor, one or more candidate video content segments responsive to the request; accessing, by the processor, for each of the candidate video content segments, a score based on (i) one or more metrics related to a measure of the probability of the video content segment being played and (ii) a bid; identifying, by the pro cessor, one or more candidate sets of candidate video seg ments, w
17 claims. 88,030 characters of text.