PTX1717 Court exhibits
PTX1717 1:23-cv-00108 Hiighly Confidential How the loss of AdX has impacted revenue KPI's How other bidders are responding to this What is the opportunity cost to pulling Ad.X How much AdX demarnd is uni:que? UK only Display only - MOL only - data windows scaled up to monthly figures May-19 removed due to HP violations skewing (lowering) data This slide shows the amount of AdX demand where there was no other demand available, i.e. Prebid or Amazon keys did not populated What happens when we replace current AdX impressions with the next best wrapper bid? UK only - Display only - MOL only - data
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Filed as an exhibit in United States v. Google. The PDF is not redistributed here.