PTX1709 Court exhibits
Charting a Different Course Type: Document Charting a Different Course audience network vision What'sour Mission? Our job is to create the best dollar and best minute an advertiser can choose to spend (see note). • To build a brand safe place for advertisers to access the worlds inventory and tools to buy that inventory at the most cost effective outccrne rate in the industry. • Internally: Be the second most important place for advertisers, after feed What does this mean ? • We should cater to advertisers with measurable outcomes based on real people • We should drive the world of monetizatio
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Filed as an exhibit in United States v. Google. The PDF is not redistributed here.