PTX1021 Court exhibits
Privileged and confidential - please don't discuss anything in this doc extern ally w/o Product Vision for Auction Floors Author: Rahul Kooverjee Contributors: Ali RadhaEric CheungChristopher Tignor ssq aq@google.com Self Li nk: go/auction-floor-vision Lastupdated: 10 March 2021 Goal of thi s doc This doc aims to t ie together all of the ideas and work we've done on auction floors into a cohesive narrative on what we envision as the f uture of auction floors. Vision Today, p ublishers use auction floors for 3 reasons: 1. Maximizing auction revenue (equivalent to minimizing bid shading) 2. Rep
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Filed as an exhibit in United States v. Google. The PDF is not redistributed here.