IAB-OpenRTB-2.3.1 Standards
RTB Project OpenRTB API Specification Version 2.3.1 November 2014 Revised June 2015 OpenRTB API Specification Version 2.3.1 Introduction The RTB Project, formerly known as the OpenRTB Consortium, assembled in November 2010 to develop a new API specification for companies interested in an open protocol for the automated trading of digital media across a broader range of platforms, devices, and advertising solutions. This document is the culmination of those efforts and can be found at: www.iab.net About the IAB’s Networks & Exchanges Committee The IAB Networks & Exchanges Committee is comprised
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