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Methods and systems for attributing changes in an advertising metric of interest to

WO2013184310A1 Patents

(12) INTERNATIONAL APPLICATION PUBLISHED UNDER THE PATENT COOPERATION TREATY (PCT) (19) World Intellectual Property = Organization sy QO AIC AA 0 International Bureau . sage = (10) International Publication Number (43) International Publication Date = WO 2013/184310 Al 12 December 2013 (12.12.2013) WIPOIPCT (51) International Patent Classification: (74) Agents: FITZGERALD, Daniel M. et al.; Armstrong G06Q 10/00 (2012.01) Teasdale LLP, 7700 Forsyth Blvd., Suite 1800, St. Louis, (21) International Application Number: Missouri 63105 (US). PCT/US2013/041058 (81) Designated States (unless otherwise

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