US9552437B1
патент
A user data-driven method and system for generating posi tion recommendations for content links on a web page is disclosed. The method and system collect user activity data associated with a set of content links positioned in one or more content position boxes of the multiple content position boxes of a web page during an activity window. An engage ment measurement associated with a particular content link of the set of content links during the activity window is determined. A performance delta for a particular content link based on the calculated engagement measurement associ ated with the particular content link is determined. Multiple predicted user engagement measurements associated with moving the particular content link to a plurality of updated positions is determined. The method and system generate content position recommendations associated with the par ticular content link based on a comparison of the multiple predicted user engagement measurements. 13 Claims, 6 Drawing Sheets
Притязаний: 4. Знаков текста: 63 472.