Method for improving the performance of messages including internet splash pages
US8805715 Patents
System, method, computer program and computer program improve performance of messaging campaigns particularly of Internet web splash pages. Executing, improving, and desirably optimizing performance of marketing campaigns in which splash pages or other splashpages are shown to visitors on a web site. System and method provide an automated Splash page targeting and allocation scheme that is dynamic and adaptive. System for autonomously selecting attributes of a splash page to improve splash page performance in an
7 claims. 157,985 characters of text.