Pausing one ormoreads, one or more ad groups, and/or one or more
US7996874B2 Patents
Helping advertisers by simplifying the management of inter active advertising. Such simplification can by achieved by allowing an advertiser to pause the serving of an ad, or some grouping of ads. The pausing may continue for a predeter mined time period, until a specified time and/or date, or until a restart is selected. 10 Claims, 6 Drawing Sheets
11 claims. 38,032 characters of text.