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Computer interface method and apparatus with portable network organization systemand targeted advertising

US6771290 Патенты

A method and apparatus for providing an automatically upgradeable Software application includes targeted advertis ing based upon demographics and user interaction with the computer. The Software application includes a display region used for banner advertising that is downloaded over a network Such as the Internet. The Software application is accessible from a Server via the network and demographic information on the user is acquired by the Server and used for determining what advertising will be sent to the user. The Software application further targets the advertisements in response to norma

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