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Monitoring of individual internet usage

US6366298 Патенты

Methods and apparatus for monitoring the on-line activities of an on-line user are disclosed. Information regarding the user's activities are used as a basis for targeting advertise ments to the user. Monitoring is performed by a client monitoring application, which performs monitoring without intruding on the user's activities. In monitoring, URLS in the address bar of the browser application are obtained by the

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