Setting allocations and prices in
US20160078497A1 Патенты
(12) Patent Application Publication (10) Pub. No.: US 2016/0078497 A1 Hummel (54) SETTING ALLOCATIONS AND PRICES IN AUCTIONS WITH OCCASONAL REMARKETING ADS A method for setting allocations and prices for an auction including receiving a request for content for presentation in association with one or more presentation opportunities on a publisher site, determining one or more eligible content items based on the received request, determining bids associated with each eligible content item, determining a historical bid distribution for bids that have been identified when selecting content for pre
Притязаний: 20. Знаков текста: 56 853.