US20140229271A1
патент
A method, apparatus, system, article of manufacture, and computer program product provide the ability to rate adver tisement placement quality. First data is collected from a panel of opt-in users. The first data is information about advertisement exposure and first web pages visited. A system of web crawlers are used to visit and render second web pages in a web browser to extract web crawling data. The web crawling data is information about advertisement placement in the second web pages. The first data is processed and aggregated with the web crawling data. Based on the aggre gated first data and web crawling data, an ad placement qual ity rating is computed.
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