US20080288325A1
patent
Systems and methods for providing information related to a redirection of a user to a webpage are disclosed. In one implementation, an ad provider serves a digital ad in response to a digital ad request. A user navigation event, such as a click-through, related to the served digital ad is detected and information related to at least one of the serving of the digital ad and a user associated with the user navigation event is passed to an advertiser system that presents the user with a webpage associated with the digital ad. The advertiser system may modify, or dynamically create, the webpage presented to the user based on the received information.
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